Whether you’re the packaging company, manufacturer or distributor coating thickness is key to ensuring product quality, reliability and profit margins.
While IFT14 represents a great opportunity for us to showcase how Kett test and measurement equipment can enhance food quality, extend shelf life and improve profits at the largest annual food science forum and expo in the world – for me a highlight of the show is always the delicious food.
We live in an era where anything, and everything, we need to know is at our fingertips. All we need is access to the internet – the information highway. This is both good and bad for companies. The advantage is that it is now easier for organizations to have a direct connection with the people using their product or service. They can publish information they know their customers are looking for, making it easier for their customers and advocates to stay up-to-date with new products, industry trends, and company news. Customers can now feel more connected to, and possibly more loyal, towards companies and brands. The challenge with all this information is how to stand out, how to be relevant, and how to engage your customers with the right information.
How does an NIR analyzer work? What are the benefits of a desktop moisture analyzer versus a portable one? Can I test a specific moisture analyzer on the process line before purchasing? What is the best test instrument that will work for my unique requirements?
The Sochi Olympics has been a time of intense controversy, competition and celebration. It’s never anything less than inspirational to see athletes perform at the height of their abilities, as they seek to gain that slight edge that makes all the difference. The sense of achievement you can see from the gold medalists comes only from years of grit and sheer determination. There is no room for error. Each participant has had to build on the success of the past, while innovating new moves to appease some of the planet’s harshest critics. Truly, we can all learn something from these professional’s dedication to their craft. There is a great story to be told behind each gold, silver and bronze medal that the television audiences don’t often get a chance to witness.
Happy New Year, we hope to be a part of helping you make 2014 a successful year!
Kett customers represent some of the most important figures in the world today. They are feeding the globe’s expanding population, ensuring the safety and quality of the food that’s provided, and researching and developing novel, more sustainable processing. We supply test equipment to; food, pharmaceutical, chemical, building, manufacturing and packaging industries who make our world possible. Many are threatened with floods, typhoons, droughts, poverty and heightened industry regulations, yet they continue to show up to work, day after day, to give it their all. Which is why we decided to tell you, this Thanksgiving season, why we’re grateful for you and all that you do.
The end of the fiscal year for many companies is approaching and, with that, questions arise as to what your business could be doing to benefit your bottom line.
In search of new markets, we decided to join 276 exhibitors at the International Baking Institute Expo (IBIE) in Las Vegas to better understand how some of our products could meet the needs of bakers and their grain suppliers. With this in mind (and thoughts of delectable samples), we were eager to attend IBIE2013, known as the Baking Expo.